Pee with my Wii

I'm all for creativity and innovation in the video game marketplace, but this is pretty ridiculous. Super Pii Pii Brothers allows people to simulate peeing through some pretty fucked up mini games. And is that a fucking cat that you're trying to hit with pee? I can see this becoming some messed up Japanese porno when all's said and done.

Do people really buy games like this? Honestly, how do companies come up with necessary funding to design, code, test, and market stuff like this? And what type of brainstorming sessions are they going through for employees to think of fake piss.